Practical · Useful · Worth bookmarking
Tools.
Things to make the work a little easier. For you, and for me.
01Search & marketing
AEO Cheat Sheet.
The important parts of answer engine optimisation, in one place. Technical SEO, useful content, brand, measurement and working with agents.
02AI in marketing
AI in Marketing Readiness Framework.
Take one AI idea in marketing and see if it is ready to try.